A summer of interactive fun will help children stay safe Wednesday, 12th June, 2006
We have just witnessed a heat wave weekend when thousands of adults and
children across the country hit the beach. With the hot weather
set to continue many people will visit beaches from John o’ Groats
to Land’s End this Summer.
Between building sandcastles and having a paddle, it’s important
that children stay safe on the beach and a new competition has been launched
to teach school children about beach safety. The local authorities
involved with My School Lunch launched the sizzling competition this week
(Monday, 12th June, 2006) as part of their fun, educational website.
To enter the competition, school children must visit www.myschoollunch.co.uk/summer and
download an activity sheet. The sheets include word searches, spot the
differences and many more educational games plus information about warning
flags, the importance of drinking water and using suncream.
www.myschoollunch.co.uk is
a website aimed at Primary school children, parents and teachers. It
includes a funfair of educational games for children, interactive kid’s
clubs to encourage healthy eating, information about the school meals service
for parents and downloadable lesson plans for teachers.
The competition has been sponsored by Avery Dennison who will provide 50
goody bags to the best entries in each authority. These winners will
then have the opportunity to win one of five drama days for their class
courtesy of Avery. During the drama day the children will learn more
about a healthy lifestyle and will practice and perform a special play in
a school assembly or to parents.
Arnold Fewell, managing director of AVF Marketing who created the website
said: “Although www.myschoollunch.co.uk aims to educate children about
healthy eating we encourage children to look after themselves in other ways
too. By informing children about staying safe on the beach through
a fun, interactive beach safety competition it will make children more aware
of the importance of taking care of themselves during the hot Summer holidays.”
The Avery Goody Bag is full of things to do and play with at weekends and
in holidays. There is an Official Licensed 2006 FIFA World Cup™ Football,
a Harry Potter and the Goblet of Fire™ Happy Families Game and a foldaway
Frisbee. Plus a fantastic Creative Projects Kit from Inspired by Avery® with
loads of things to do and make.
Arnold added: ”The drama day prize offers a fantastic opportunity
for five schools. It promises to be a fun-filled day which educates children
about healthy eating and the importance of eating regularly. We are
very grateful to Avery who is providing us with some excellent prizes that
will benefit children across the country.”
There are currently 22 authorities involved in My School Lunch. To
find out more about the website go to www.myschoollunch.co.uk or
for more information about the beach safety competition contact Arnold Fewell
on 01609 775686 or email arnold@myschoollunch.co.uk.
ENDS
For more information contact Nicola Proud at AVF Marketing Ltd on 01609
775686 or email nicola@avfmarketing.co.uk
Notes to editors
- Participating Authorities
Bridgend County Borough Council, Caerphilly County Borough Council,
Cheshire County Council, Hampshire County Council, Knowsley Metropolitan
Borough Council, Northumberland County Council, North Yorkshire County
Council, Nottingham City Council, Salford City Council, Solihull
Metropolitan Borough Council, Somerset County Council, Southampton
City Council, Stockport Metropolitan Borough Council, Surrey County
Council, Borough of Telford and Wrekin Council, London Borough of
Tower Hamlets, Warwickshire County Council
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